ETERNEL: High-end bands for Apple Watch made in France
New Rover
"At ETERNEL, we believe that technology and style are one. For us, a smartwatch can be both intelligent and elegant, an accessory that not only serves a practical purpose but also enhances every wrist with refinement and character."
- Morgan Camilleri, Co-founder & CEO
The most stylish Apple Watch bands
Why settle for the ordinary when your watch deserves the extraordinary? Our premium bands combine French elegance and artisanal craftsmanship to dress your Apple Watch with style. It's as if your Apple Watch is transitioning from ready-to-wear to haute couture: elegance, character, and distinction. Get ready to capture everyone's attention!
Designed for Him, character included
View allDesigned for Her, Eternal Beauty
View allLet customers speak for us

The Art of Handcraftsmanship
The authenticity of artisanal craftsmanship
Each Apple Watch strap is meticulously crafted by our artisans, combining tradition and elegance. A meticulous work for unique and durable pieces.
ETERNEL tells
View allThe ETERNEL Team
Since 2018, ETERNEL is a team of 10 people, working from Toulouse and Paris. Neither very young nor very old, but all nice (at least we hope so). All specialists in Apple Watch bands, we go the extra mile to offer you exemplary service. Our Apple Watch bands are made in France by artisans, men and women proud of their work.
Our goal is to offer you high-end bands, with good leathers, made by the right people. We have a particular concern for the short circuit, our bands might be made near you. And all at fair prices. The advantage of being in France and doing everything here is that we are fast! You place an order and HOP! it ships the same day from our premises in Toulouse. 1 or 2 days later it's in your mailbox.
You got it, we will always do our utmost to bring you the best Apple Watch bands Made in France that you deserve.
ETERNEL House
Eternel Bracelets becomes Maison ETERNEL, marking a decisive step in our evolution. Anchored in French artisanal expertise, we reaffirm our ambition to create much more than exceptional bracelets. This new identity embodies our expanded vision: to offer a refined range of timeless objects, designed to enhance your daily life with elegance and durability.
Our workshops, in the heart of France, perpetuate a tradition of quality where each piece is handcrafted with meticulous attention to detail. By transitioning to Maison ETERNEL, we bring our local heritage to the international stage, sharing French elegance and craftsmanship with the world.
Maison ETERNEL, a brand at the crossroads of luxury, innovation, and timelessness.